4X Social Growth & 100% Traffic Surge Help Thyme Dental Rank as Best Dental Clinic in Gurgaon

Client
Thyme Dental
Industry
Healthcare
Duration
1 Year

About the Client

Conveniently located in DT Mega Mall, DLF Phase I, Golf Course Road, Gurgaon, Thyme Dental offers world-class dental treatment in an aesthetically designed modern dental clinic, where PATIENT CARE and QUALITY are given utmost importance. The clinic is equipped with the latest technology in dental services to provide unmatched dental care to the patients.

The Objective

Thyme Dental Clinic contacted us to implement some digital improvements in the clinic's online presence, aiming to increase foot traffic in their clinic. The brand had a website, but it wasn't a strong site due to a weak foundation and poor content funnels, which were impacting not only the user experience but also SEO growth. The site was not optimized to attract and convert potential patients. The overall goal is to help the clinic become a leading dental service provider by doing the following:
  • Improving online visibility with SEO and social media
  • Improving brand awareness within local areas or the targeted audience
  • Brand promotion of specialized dental services like Invisalign, supported with campaign outreach
  • Maintaining a live and updated website in consideration of the changing needs of patients

The Challenge

Prior to partnering with us, Thyme Dental Clinic had a number of challenges, including:
  • Low foot traffic, even though they offered premium-priced dental services
  • Low social media engagement and visibility
  • An old website, with very less options for visibility, optimization, and branding
  • No campaigns or initiatives that had a chance to create buzz to connect with new patients
  • No digital promotion of specialized services like Invisalign
  • No Google presence on top keywords

The Solution

We executed a full-spectrum digital strategy to reposition Thyme Dental as a modern, visible, and trustworthy dental brand on Google:

Website Optimization & Maintenance

  • Revamped on-page elements for SEO
  • Ensured responsive and mobile-friendly performance
  • Regular maintenance and content updates

Search Engine Optimization (SEO)

  • Researched and ranked for high-intent keywords related to dental treatments, location-based services, and Invisalign
  • Improved meta data, internal linking, and technical SEO for better crawlability

Social Media: Organic + Inorganic

  • Built a strong, aesthetic, and trustworthy brand image on platforms like Instagram and Facebook
  • Used targeted ads for visibility and awareness
  • Engaged users through educational posts, testimonials, reels, and treatment highlights

On-Site Shoots

  • Conducted professional photo and video shoots of the clinic and doctors to build a more relatable, human-first brand online
  • Highlighted hygiene standards, advanced technology, and patient care in visuals

Invisalign Open Day Campaigns

  • Conceptualized, planned, and promoted "Invisalign Open Day" events
  • Drove walk-ins and bookings via Meta ads, organic posts, and WhatsApp
  • Created buzz around the brand’s Invisalign expertise with countdowns, reels, and exclusive offers

The Result

8X

SM Engagement

1M+

Reach via Instagram

1.6M+

Views on Facebook & Instagram

20+

Keywords ranking
  • Website traffic doubled in 6 months through strategic SEO and technical improvements
  • Social media engagement grew by 8x, and total reach crossed 1M
  • Invisalign Open Day Campaigns brought high-intent leads and increased clinic footfall
  • High-quality patient leads driven from both organic and paid channels
  • Positive perception built through authentic content, increasing brand recall in the local market
  • Website maintenance ensured consistent performance and better UX across devices
  • Thyme Dental is now seen as a go-to premium clinic for Invisalign and cosmetic dental treatments in Gurgaon
Organic SEO Growth